Cocina y Punto (stands for "Kitchen and done") was a project for a local food restaurant, wich they gave me all their trust to put the brand on the eyes of everyone. In the beggining, the brand was going to be only for "paninis" (something like a baguette but toasted), because there was another local on the same mall that actually was making homemade food already.
At the end of the day the owners of the mall decided that "Cocina y Punto" could sell whatever they want to. That's why the brand ended up being a mixed of Cookware in the typography plus the panini as a pet.
The variety of products and that homemade touch make a valuable and profitable business for the next months, reason why we started to make more and more advertising.
Cocina y Punto's openning welcome flyer.
Different monthly flyers made for the company for promotion.
The brand was inside a mall, so we needed to do advertising inside of it. Different type of advertising to atract different people looking for the same taste: "The homemade taste".
Advertising and also main entrance canvas. "Service at your door!! (Phone number)"
Advertising for mall: "Enjoy our local specialties! Pizza, Salads, Burguers, Healthy coffee". Breakfasts and meals.
From now on, the new advertising and identity will come with a redesign of the logo, putting together the typographic logo with our friendly pet, the panini. This time the outline of the brand is the same redish color as the panini, so they link together pretty well.
Advertising for mall.
What about the inside of the local? That's when the menu comes in.
The advertising itself was selling some of the products that the company seel, but obviously we needed the menu, right?
So... here it is.
Menu design for Cocina y Punto
Menu design for Cocina y Punto
Menu design for Cocina y Punto
Menu design for Cocina y Punto
Menu design for Cocina y Punto
Menu design for Cocina y Punto
Menu design for Cocina y Punto
