NYU Florence Writing Center
" We are all apprentices in a craft where no one ever becomes a master. "

The NYU Florence writing center came to me for help designing their logo and website, since they were receiving low number of students it was their hope that a new design would rejuvenate student interest in the club. The writing center helps students write better papers for classes by providing stimulating conversations designed to promote better thoughts and ideas.
For this logo I gained inspiration from the old saying "the pen is mightier than the sword", for an organization that prided themselves with the creation of great writing, I thought it was a good fit. The main idea behind the logo is to replace the comon sword and shield combo with a pen and shield in order to create a some sort of emblem or code of arms. The one condition the prfessors gave me was to include the NYU title somewhere in the logo and thats where the banner comes in, it becomes a perfect fit to the emblem without breaking it fluidity. The inclusion of "WRITING CENTER" is optional.