2015 Target Branding
55862
5226
297
Published:
  • Add to Collection
  • About

    About

    Target's logo is elegantly simple. One dot. One ring. We created a brand campaign that actively deconstructs this iconic graphic identity. Instea… Read More
    Target's logo is elegantly simple. One dot. One ring. We created a brand campaign that actively deconstructs this iconic graphic identity. Instead of a static symbol, it becomes a rhythmic pattern, and a playful player in the choreography of life. The result is a collection of images that embody the lively aspirations of the Target brand. It’s living and breathing the logo in a bold new way. Recognition: 2015 : Clio : Bronze 2015 : Communication Arts Exhibit 2015 : How Magazine Read Less
    Published:
You can find Peters Design Co® on TwitterInstagram and Dribbble or head over to allanpeters.com for our full portfolio and to make an enquiry.
On the last day they photographed me for fun.
Process Shots: