AL JAZEERA 2012 London Olympics // Mrs. K
IDENTITY, CAMPAIGN and DESIGN PACKAGING // Concepting and Design
After an inspiring collaboration with Al Jazeera Sport on their Campaign and Design Packaging for the UEFA Champions League, Mrs. K was commissioned to develop the 2012 Summer Olympics in London,.
We were challenged to design an identity that would capture the spirit and energy of London and inspire a sense of humanity, competition and movement for the Summer Games.
LONDON 2012 Gold, Silver and Bronze Logo Lockups
LONDON 2012 Opening
LONDON 2012 Hero Logo Animation and System Design