Autism Spectrum Disorder Awareness & Education Campaign
Autism spectrum disorder (ASD) is a condition that affects social interaction, communication, interests and behaviour. It includes Asperger syndrome and childhood autism. The main features of ASD typically start to develop in childhood, although the impact of these may not be apparent until there is a significant change in the person’s life. In the UK, it’s estimated that about one in every 100 people has
The aim to effectively communicate and educate on the ASD, through typographic design. Doing so in a creative outcome. Creating an Impact for the campaign is vital. Focus on clearly conveying relevant and meaningful information and design that links to the subject matter. To tackle the lack of universal awareness of what ASD is where it comes from and what can be done to help and deal with it.
The aim to effectively communicate and educate on the ASD, through typographic design. Doing so in a creative outcome. Creating an Impact for the campaign is vital. Focus on clearly conveying relevant and meaningful information and design that links to the subject matter. To tackle the lack of universal awareness of what ASD is where it comes from and what can be done to help and deal with it.
The main content is held in a brochure pocket to contain all of the booklets in one unit allowing start to be the readers choice. The unraveling design allows for new spreads to be discovered with ever turn of the page, leading the reader ultamitly to the end where the work folds out to a content related set of three poster.
