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CNEX 2015 Channel Branding - Logo Animation

CNEX 紀實頻道為台灣首家以紀錄片為主的電視頻道,從紀實、人本、多元的內容規劃, 為知識份子打造一座視覺的智慧殿堂。創作概念核心是以大量複製的動態裝置象徵芸芸眾生,由數大姿態中讀見個體之美,在抽離現實的環境,彰顯人性本質。
 
CNEX is Taiwan's first local documentary channel. Focusing on current affairs and human stories, its diverse content caters to the knowledge seekers, those who are eager and curious. The concept for its branding is about celebrating the uniqueness of the individual. It is this individualistic behavior when observed in a group, a community or a society, that makes the seemingly ordinary, everyday life interesting.
 
頻道Logo演繹 Logo Animation /
整體風格為扁平設計,以簡潔的動態與單純的色彩建構一個更具現代感與知性的頻道形象。 頻道標識動態設計由代表CNEX的紅色小方塊在頻幕上翻轉移動,帶出象徵人海的格欄系統  (grid system),並以方塊為核心延展出象徵連結的紅色線條,搭建出頻道標識的形貌,呼應 樹狀符號富含生命、知識與時間的意義。
 
The logo Ident comprises of white squares that burst forth to grow red lines that connect to form the logo; echoing the formation of a tree, which is the symbol of the logo to represent life, knowledge and time.
 
Credits
Design Studio: JL DESIGN
Creative Director: JL 羅申駿
Executive Producer: Angela Moo 巫安琪 
Senior Producer : Chia Ying Tsai  蔡佳穎
Art Director: Lance Wei 魏良恩
Designer: Hsiang Ju Hung 洪湘茹
VFX/ Design Company : Mirari 
Music : Wen Hsu 徐文 ( MUSDM)
Sound Effect : Peter Pan 小飛俠 ( MUSDM)
CNEX 2015 Channel Branding - Logo Animation
Published:

CNEX 2015 Channel Branding - Logo Animation

CNEX 2015 Channel Branding - Logo Animation

Published: