Define is a professional haircare brand from Norway. All products are developed in close collaboration with a team of professional hairdressers who ensures top quality on all of their products. 

The design was developed with the concept of pureness and scandinavian cleanness in mind. The volume series is infused with a fresh scent of mango, and the everyday-series with 100% pure jojoba-oil. This is reflected in the colors of the products. The metallic silver foil, clean design and soft color palette express the balance between scientific knowledge and premium brand positioning. The photo style is set with natural light, and a composition of rocks and minerals to strengthen the natural and clean look, in addition to adding some contrast.