PLANET-M Concept Store, Tolyatti
multi-brand, high-end fashion concept store in Tolyatti, Russia
Planet M (www.planet-m.ru) is a chain of multi-brand, high-end fashion stores with several shopping center shops. This is their first street shop, and their Flagship.
The client looked for something sophisticated and edgy, but warm, cozy and welcoming.
The client looked for something sophisticated and edgy, but warm, cozy and welcoming.
The layout is developed around a gas fireplace, positioned between menswear and women, a sort of lounge area. The fireplace and pillars are grouped in a series of different-shaded grey blocks used for product display, incorporating brushed brass niches.
The accessories area next to the entrance is surrounded by two mirror-clad walls with brass niches. One side of this area includes the entrance to the adjacent future shop that will soon be another Planet M store.
