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Noi di Carraria
Designing a logo for a social community
"Noi di Carraria" is a social community created by parents of disabled people.
This community brings together people who share a difficult situation both within and outside the family house.
Nonetheless these people keep smiling, being friendly, helping other and loving everyone, probably more than anyone else.

In the Identity they needed to communicate this feeling of community and shared love.
The heart symbol recalls the affection and the human-like figure is there to remind us that people are the center of our lives, no metter how they look or where they come from. We are all equal, and we should all love who is around us.