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3.1 Phillip Lim postcard giveaway promoting Women’s Fall/Winter 2011 “Girls on Bikes” video. Each envelope houses 10 postcards printed with gold … Read More
3.1 Phillip Lim postcard giveaway promoting Women’s Fall/Winter 2011 “Girls on Bikes” video. Each envelope houses 10 postcards printed with gold foil and blind embossing. Art Director: Ken Leung Photographer: But Sou Lai Read Less
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3.1 Phillip Lim
Postcard Giveaway
3.1 Phillip Lim postcard giveaway promoting Women’s Fall/Winter 2011 “Girls on Bikes” video. Each envelope houses 10 postcards printed with gold foil and blind embossing. Over 10,000 postcards were distributed to our stores in NY, LA, Seoul, Singapore and Tokyo.

Art Director: Ken Leung
Photographer: But Sou Lai