Say Something poster "Everybody's Human"

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  • Client: The Say Something Poster Competition

    Creative Brief:
    Given the last 2 to 5 years,“say something” to helpprepare the next generationfor the future.
    Reflect on recent times and analyze the manysignificant events that have occurredthroughout the world or within your life.
    You are free to choose the subject matter –environmental, economical, political, personal,etc. - however, the successful poster will focuson the “Why” or the “How” behind an eventand turn it into a teaching moment.
    This Way Forward refers to the sharing of anidea that enables someone to make progress,whether by learning from the past, moving in adirection of proven success or inventing awhole new path.
    Your message should be presented in such away that it is understood and appreciated byyoung adults, ages 16 to 25. Consider this yourtarget audience.

    Say Something Poster Project

    "Everybody's Human"

    In a world that is divided by our racial, cultural, religious, and economic differences we exist as individuals. Instead we should examine our human similarities and realize we are all the same. We’re human

    About the Contest: Each year we partner with a non-profit organization who will receive a copy of ten winning posters, free of charge, to install in their facility. These posters are then used as tools for group discussions, educational activities and creative inspiration. We partner with organizations that have a long term commitment to youth services and that are deeply involved in the community.

    “Our most basic common link is that we all inhabit this small planet. We all breathe the same air. We all cherish our children’s future. And we are all mortal…”