ILLART
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Illart is an Italian company that produces artigianal oil lamps.
With their ceramic hand-painted base, they claim to be unique pieces thanks the possibility
to be customized in design and color for guarantee the exclusivity of the product.
Even the oil (liquid wax) inside the lamp can be customized in color and fragrance,
thus satisfying the perfect mix that every customer wants.
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Logo concept
Illart logo has been designed and implemented to put together into a single graphics solution the fundamentals of the company: 1) lighting; 2) craftmanship; 3) the lamps. The logo includes so the ideal combination of these three elements: the fire, the light source for excellence (1), that arises from the hand of man, the craftsmanship (2), and finally the lamp in gestalt psychology (3) between the two flames like they were them to shape it. In addition, within this two flames there is a third smaller one which represents the soul that gives life to lamps Illart. The color of the logo has been chosen to remember the ceramic, one of the materials of which are composed of the lamps.
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Pattern
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Brand application
[stationary]
[stationary]
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Brand application
[packaging]
Brand application
[packaging]
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Catalogue
Catalogue
