Al-Futtaim Honda, part of the Automotive Division of Al-Futtaim Group
having recognized the need for the future, the business wanted to actively review its web presence and refresh its current website to bring it up to speed with the industry standards, with comprehensive online brand offering and contemporary look/feel/experience. Actively participate in online marketing activities to communicate and engage with aspiring consumers.
As design lead I was tasked to redesigned/reengineered the whole project from scratch. Starting from visual and architectural makeover keeping in mind with the look/feel and tone of voice of the Honda corporate design. In an effort to revitalize the Honda Automobiles website we enhanced the website experience with smarter navigation, larger images, and easy access to the most sought-after content. The priority was to create more information hierarchy while still providing visually rich product presentation.
The portal now represents Honda brand of cars by Trading Enterprises in a very intuitive way. Along with detailed product information, Features special offers, Quotation services, Car and test drive booking services, Contact Information and Corporate information.
Experience here - www.honda.ae
