BRASFOND
GLOBAL PLAYER IN GEOTECHNICAL ENGINEERING
The Brasfond Group has had a combined 50 plus years of experience in the development of modern and innovative technologies for Geotechnical Engineering. The Group has a wide variety of specialized techniques and methodologies and is able to identify the most cost effective and innovative solutions to offer its clients exclusive services under rigorous quality and safety control.
Presto has been responsible for Brasfond's design strategy since 2004. In order to follow the evolution of the vision and values of the company added to the growth of operations and the companies' internationalization process, we proposed and developed a new design strategy.
The new image and the unification of the visual identity in the various application platforms, along with a new communication plan, brought the renewal of the primary values of the company, engagement of the internal stakeholders and, as a result, the strengthen of the Group to the market.
Activities involved in this project:
Visual Identity System
Logo
Color Pallete
Typography
Visual Language
Icons
Visual Guidelines
Communication and experiences
Commercial and Technical Catalog
Business Stationery
Corporate Presentations
Promotional Media
Website (www.brasfond.com)
Character Creation
Illustration for Technical Manuals
Signaling
Videos