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    A New Green Scenario is a conference on landscaping conceived to rethink and promote business and tourism in Sicily and the Mediterranean area th… Read More
    A New Green Scenario is a conference on landscaping conceived to rethink and promote business and tourism in Sicily and the Mediterranean area through creative and innovative garden design. We, thus, tried to convey these new concepts by designing an artwork symbolizing the evolution, a process encompassing one specific environment: the Mediterranean basin. The square base represents a fenced area, that is a garden wrapped by leafs though not completely covered. The same artwork has been developed in four different versions, each one associated to a different plant chosen as a symbol of the four different themes of the conference: Eucalyptus, sign of the beginning and growth; Olive, the typical Mediterranean plant; Opuntia, the icon of Sicily; Aloe, standing for food and wellness. Being the UK the country of gardens and given the massive participation of British garden designers and journalists, we paid homage to them by using Gill Sans and Caslon as fonts, in accordance to their nationality. Read Less
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