Campaign developed for Books-A-Million retail chain. Theme concept based on a cut paper motif that BAM used for various in-store campaigns and promotions. Design was implemented across various in-store displays including brochure, backer card, poster, counter mat, shelf-talker and kit letter.
2 Panel Retail Brochure
Brochure Stand Backer Card
Counter Mat
22" x 28" In-Store Poster
Shelf-Talker
