THE FAMOUS GROUSE
A simple campaign was needed
for The Famous whisky brand.
for The Famous whisky brand.
The creative had to be easy to understand
as the campaign was to used across the
globe by various markets in lots of different
media formats.
as the campaign was to used across the
globe by various markets in lots of different
media formats.
All of the photography for the campaign
was by Richard Mountney.
was by Richard Mountney.
Print, Posters and Press.
The following images are to show
how the campaign expanded into
bars, supermarkets, and airports.
how the campaign expanded into
bars, supermarkets, and airports.