Adtech Website Redesign Increased Organic Search Traffic and Time On Site
The website redesign increased time spent on site by 18% from 2:03 to 2:30.
The "Why native ads?" section of the site captured the bulk of search traffic
Using SEO tools like Screaming Frog and Google's Keyword Planner, I drove a 23% increase in organic search traffic to the top visited page within 3 months of launching the redesigned website. Organic traffic increased from 10K monthly visits visits a month to 12,300 a month.