Client: Philippine Marketing Association
Project: Asian Marketing Leadership Summit -- 50 Shades of Marketing
VCS partnered with the Philippine Marketing Association to provide services for the Asian Marketing Leadership Summit 2015 (AMLS), or the 50 Shades of Marketing event. The event is a 2-day leadership conference featuring over 50 marketing experts from different fields, who invited to talk about their marketing skills and experience. Some of these speakers include Maria Louisa Cabreira of Globe, Ken Lingan of Google, Paolo Mercado of Nestle, JV Rufino of Inquirer.net, Margot Torres of McDonald’s, Katsumi Kobot of Uniqlo, and may more.
As the official creative partner of the event, Team VCS was in charge of event branding and content, promotions, and advertising. Services rendered include website design, teaser videos, social media posts, digital billboards, print ad designs, souvenir program, digital wayfinders and more. It also had its own booth, which displayed its sample 3D holograms, transparent screens, and other products.
The Fifty Shades of Marketing Teaser Video
The Asian Marketing Leadership Summit Souvenir Brochure
This is a quick montage video of our experience during the event proper.
We showcased our digital retail display content at the conference's trade exhibit.
