For National Boss’s Day we skipped the gift cards and cupcakes and instead paid homage to our leadership team by demonstrating why they hired us in the first place. Each customized wine label gave a nod to their individual personalities and warning labels geared towards ours. “Best boss’s day present ever” was the response. We’re still waiting for the bonuses.
The three wine names:
DAY DRINKING
Because the logo is fucking big enough.
CREATIVE JUICES
Made from the finest ideas. We think there’s some grapes and shit in there, too.
WHINE
Thanks for putting up with ours.
The back label copy:
2015 Tyson’s Corner Red
Often described as "full-bodied and robust", or "Travis’ hair" for short, this mix is an untraditional blend of talented designers and one writer, that exhibits notes of sweet ideas, crisp humor, and a little nutty. It is best paired with strong leadership, progressive thinking, or donut holes.
WARNING:
May cause brainstorm slurring, uncontrollable laughter, or inappropriate fondling of Tom in creative reviews. Do not operate heavy machinery. Not because you’re drinking, but because you went to college and construction jobs are beneath you.
Made from:
Lots of love and the collective teamwork of Katie, Travis, Rebecca and Jason.
Happy Boss’s Day!
Thanks for watching!
Copy:
Rebecca Renner
behance.net/rebeccarenner
Rebecca Renner
behance.net/rebeccarenner
Type and Layout:
Katie Pearson
Katie Pearson
behance.net/katiepearson
Frame Design & Photography:
Travis Pietsch
Travis Pietsch
behance.net/travispietsch