CLIENT
BAJITOS Y PRINCESAS offers didactic toys that give room for the imagination.
Kids can paint, build and share the experience, while stimulating creativity. The aim of these toys is to return to the essence, to meet with noble materials, sensitizing the senses, exploring them in a creative, personal and fun way.
DESIGN CONCEPT
For the design I was asked to represent a boy and a girl in a playful way, with vibrant colors and a visual language appealing children of different ages. This was achieved by using basic shapes and an organic cursive font on the logo.
