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    A large scale research project that required a re design of a famous philosophers book. I did thorough investigation into his life to come up wit… Read More
    A large scale research project that required a re design of a famous philosophers book. I did thorough investigation into his life to come up with the content. The large circle is used to show his journey around the world, it is simple but effective on top of a busy layout. The arc that runs off the page shows the direction he travelled to his destination in which he came up with the answers to his theory and developed it into something substantial. The grid used is a mathematical grid used commonly for graphs and diagrams, this is appropriate in tying in with the theme of the book. The large delta triangle is a prominent figure on the page, its real meaning is the of 'a change or difference'. Descartes changed in personality as he reflected whilst on his travels, this enabled him to understand his true passion in life and develop his theory. The plotted out 6 sided shape with coordinates shows the 6 destinations he travelled to around Europe, it shows his route and follows the journey that inspired him. I decided to use the coordinates as a cryptic clue for the readers, algebra is all revolving around the value of numbers so this concept ties in with it well and also adds an element of mystery into the front cover design. The lines from each point that all accumulate at the tip of the Delta symbol show how these places all reflected and encouraged the change that enabled him to become the philosopher he was. I tested out several typefaces but I needed one that represented the subject, it couldn't be decorative or extravagant because it needed to represent mathematics, which is complex but has definite answers. It needed to be structured and simple, meaning it was highly legible and readable when on the bookshelf to the audience. I chose 'Geogrotesque', this is a sans serif that comes in 14 different weights, this allowed for versatility and appropriate weight in certain publications. The corners of each letter are quite squared and have a boxed look, this again ties in the geometric shapes and geometry theme. Read Less
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Method: Screenprint