The Infruition Recipe Book was the first consumer-focused publication from Infruition. It was designed to supplement the Infruition experience and provide creative recipe inspiration for new and existing customers alike. Alongside introducing the brand and its origin story, the book provided a range of recipes to try at home. These recipes were concieved to be visually and physically appealing through a combination of exotic fruit combinations, vintage props and found objects. Printed in A6 portrait on uncoated stock, the Infruition Recipe Book was distributed at consumer exhibitions, used as mail collateral and contributed towards the business development programme.