Tahvo Niskanen is a multidisciplinary audio engineer based in Finland.
The new identity tries to highlight serious nature of audio engineering without making it look too complicated. The mark draws inspiration from physics of sound. Three ‘‘N’s’’ taken from surname Niskanen forms abstract interpretation of sound waves- perhaps the most recognisable symbol of sound.
The mark is accompanied by amply spaced uppercase sans serif wordmark that mimics the aesthetics of the monogram and continues to carry the minimalistic tone. The identity is finished with subtle stationary work. Fresh colours and triangular elements derived from the mark add feeling of dynamism and unite whole identity into one body.
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