Was awarded to Zoom Media for our winter holiday campaign/card. A joint effort between the Montreal Marketing and Studio departments, the idea was for Zoom employees to collect gently used winter accessories at home, among friends and family to help those in need. Studio and Marketing team members attached over 50 unique articles like hats, scarves and gloves to be featured in the Zoom posters, in the Zoom's advertising agency networks, encouraging others to donate as well. The rest of the posters were photos of actual articles in the Resto-bar and Fitness networks.

 

The campaign was met with much enthusiasm from Zoom employees and viewers alike.