The development of this site provides a rare opportunity to regenerate one of the last substantial sites within the historical centre of Belgrade. It will create a new major city destination and will improve the ongoing challenge of connecting the popular Kalemegdan Park with the vibrant Sava waterfront and can become a catalyst for regeneration of the adjacent cultural quarter, Kosancicev Venac.
The new Waterfront Centre will accommodate 6000m² of flexible exhibition and 5000m² of retail space and provide a large 800 space public car park. The centre addresses a new public plaza, which provides panoramic views over the Sava River. The layout integrates and connects to the existing and iconic Beton Hala, which already attracts large visitor numbers with its private galleries, cafes, restaurants and bars along the river promenade.
The design approach for this competition entry draws from the historic and natural context of the site and aims to sensitively integrate with the adjacent cultural quarter and Kalemegdan Park. Integrating and extending its landscape while retaining a low profile to protect the views and character of this part of the city are at the heart of the scheme.