The International Motor Show, IAA for short, has just come to an extremely successful end, and it is with some pride that we can say we were there. Our friends at Weltenwandler Designagentur GmbH and yours truly produced a total of five short 4K/UHD HFR clips for the gigantic trade fair stage (3.5m x 14m), which illustrate the five major thematic areas of the New Mobilty World.  

In this case, it is "Automated Driving", a highly complex theme area. From semi-autonomous cars that, for example, automatically apply the emergency brakes, drive autonomously on the highway or search for a parking space to fully autonomous vehicles ...

For more information about the project and other exciting topics related to motion graphic design & animation, visit our website. See you there :)