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Design Objective: Design an interactive storefront for the new Patagonia Common Threads Initiative which asks customers to pledge to reuse pre-lo… Read More
Design Objective: Design an interactive storefront for the new Patagonia Common Threads Initiative which asks customers to pledge to reuse pre-loved Patagonia gear by selling it on eBay. The design should retain some of the Patagonia brand, such as photographic style and color palette. Read Less
Published:
Patagonia + eBay
Using commerce to promote sustainability
The Patagonia Common Threads Initiative asks its environmentally-conscious customers to Reduce, Reuse, Repair, Recycle & Reimagine old Patagonia gear.

Design Objective: Design an interactive storefront for the new Patagonia Common Threads Initiative which asks customers to pledge to reuse pre-loved Patagonia gear by selling it on eBay. The design should retain some of the Patagonia brand, such as photographic style and color palette.