• Add to Collection
  • Tools Used
  • About

    About

    Not be Guided by drugs Our promotion in organized in three images, whose play-off is “Not be guided by drugs”. We considered the addicted point … Read More
    Not be Guided by drugs Our promotion in organized in three images, whose play-off is “Not be guided by drugs”. We considered the addicted point of view, and we tried to interpret, with our images, their twisted perception of reality caused by psychoactive drugs. In all images concentric spheres are interchanged and rotate, some of them are incisively blurry, while the general background is always well tidy. This is done to better reinforce the quarrel between perceived and effective reality. Circles of the three images are not the same, both in dimension and in clearness, this is due to different drugs who have different effects. Circles have also the aim to covertly refer to the iconic structure of sound that spread, in fact the lay out of the slogan is as shouted in a side of the representation. It seems that addicted persons themselves are informing us, screaming their message, to make sure that other people don’t commit their same fault. The backgroud images (our own photographs) is linked to the second headline visible in concentric circles. Sub-themes are: 1) Drive under drugs (Street inside Genova mountains) 2) Loneliness caused by drugs (Drought river in Torino) 3) Complexity to face the problem (Eur Lake in Roma) Read Less
    Published: