Election Campaign Identity + HTML & Print Collateral
Allen Weiner School Board Re-election Campaign Materials

allen2015.com
 
Design and implement a cost-effective yet appealing mobile-friendly website and related printed campaign materials that reflect the candidate and likely appeal to the target audiences; for a Bay Area local school board election.
Direct Mail Postcards
 
Below, direct mail piece (6x11 inch).  Created three related versions (left page in below graphic), each curtailed to a specific geographical region, then created a follow-up version (right page) targeting only one of those geographical areas.
Emailers
 
Below, links to a few of the dozen variants of the enewsletter-style device responsive emailers sent to area voters; snapshot of desktop rendering follows. The emailers, longer than I'd typically recommend but well-suited to the one-email-per-candidate rule governing the election-board-supplied address list, offered an overview of the candidate, linked to website sections for further information, and throughout highlighted support for the candidate — support from local papers, state and local elected officials, education and civic leaders.  The endorsements we chose to highlight per emailer varied with the targeted audience.  Here are links a few of the dozen custom emailers:
 
http://www.allen2015.com/emailers/menlorepubs.html
http://www.allen2015.com/emailers/eastparepubs.html
http://www.allen2015.com/emailers/beldems.html
http://www.allen2015.com/emailers/belrepubs.html
http://www.allen2015.com/emailers/sancarldems.html
 
And a screenshot of the first of the above; shown is obviously desktop mode (versus mobile).
Election Campaign Identity + HTML & Print Collateral
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Election Campaign Identity + HTML & Print Collateral

Design and create a website based on outlined content and available photos, rearranging content as suited to the medium. Design and create relate Read more
2
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Published:

Tools

Adobe Dreamweaver
Adobe Photoshop
Adobe Illustrator

Creative Fields

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