In a world with increasingly cheap, abundant and accessible fast foods, ready-made meals and restaurant deliveries, many millenials don’t learn how to cook. To many, the process seems expensive, complicated, time-consuming and daunting.
For my senior thesis, I created a special edition publication which rids readers of these misconceptions by breaking-down the essentials of cooking in a simple, approachable and visual way. Upon the completion of the project, 'simple kitchen' was turned into a 5 day exhibition, allowing viewers to interact with the cookbook in an environment that reflected the book's simplicity and aesthetic.
For my senior thesis, I created a special edition publication which rids readers of these misconceptions by breaking-down the essentials of cooking in a simple, approachable and visual way. Upon the completion of the project, 'simple kitchen' was turned into a 5 day exhibition, allowing viewers to interact with the cookbook in an environment that reflected the book's simplicity and aesthetic.
I also created a process blog during the production of the magazine, to track its progress.
If you'd like to purchase a copy of this limited edition cookbook, shoot me an email at tanya.heidrich@gmail.com
