Product Launch
> Creative Director, Art Director, Brand Strategist
> Creative Director, Art Director, Brand Strategist
> Target audience: neurosurgeons
> Product launch: position product as the "bad ass" of neurosurgery
> Video part of a complete launch package: print, web, iPad app, experience/interactive, PR
Director:s: Dave Graw, Derek Swanson / Gentlemen
SCREEN CAPTURES
Product launch microsite
Product launch microsite
Product launch print ad
