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About

Loading is a wall clock with a design inspired by loading animations.
Published:
Loading
Wall clock design
Loading is a wall clock with a design inspired by loading animations like this.
Its shape is sculptural and creates some interesting shadows throughout its cycle.

A commercial to promote the Loading wall clock.
Three Loading wall clock beside each other. The one in focus shows the time 08.10.
A white version in an office environment.
Loading at different times. 12.00, 03.20 and 08.10.
Simplified cross section showing the inside of the clock and how it's supposed to work.
The very first sketches of the design idea.