Opel & Vauxhall European Design Contest 2011 ✔
Project Concept Exterior Futuristic Design, European Diploma Finalist  at Geneve Motorshow March 2011
THE CHALLENGE:
The students were challenged to create an innovative and relevant exterior design for the Opel/Vauxhall brand, which would respect the first contest phase lounge concept with an inside-out approach, and leverage use of innovative materials.
 
Entries were being be judged on the following criteria:
 
1.    Opel/Vauxhall brand image    
Analyse the Opel/Vauxhall brand image, its heritage, characters and cues. Analyse and justify your design in relationship to it.
 
2.    Consistency of design and theme between interior and exterior  
Pick one of the selected, top three interior designs as the starting point of their exterior proposal. Focus on an inside-out approach, and in creating consistency between both.
 
3.    Innovative use of materials    
Leverage the use of innovative materials in your design. The judges were looking for entries that paid special attention to the transformative qualities of new materials and technology. Students were to consider how these could influence the exterior form, construction and allow space for greater creativity and innovative features within their design. 
``If your actions inspire others to dream more, learn more, do more and become more, you are a leader.`` John Quincy Adams
 
Opel and Vauxhall Interactive European Design Contest Story: ✔ Diplom Finalist at Geneve Motorshow 2011 Switzerland.
with:
*Mark Adams, VP of design at Opel/Vauxhall 
*Liz Wetzel  Director of Interior Design at Opel/Vauxhall.
*Anne Asensio VP of Design Experience at competition sponsor Dassault Systèmes
* Guy Bird, Eric Gallina, Abel Sampson Car design news. + Dinamica Italy.
*Students:
Lina Ginkute - Creapole, France. Xabier Albizu- Mondragon University in Spain. Giacomo Pierin - IED Turin. Italy, Victor Uribe - IED Turin. Italy, Chiayuan Lu - Coventry University, Jadir E. Minutti - IAAD Turin.
 
 
✔ Awards Diplom Finalist Europe Interactive Design Contest at Geneve Motorshow 2011

*Judges Design Contest Comments:
 
The Design Challenge: Liz Wetzel, Director of Interior Design, Opel/Vauxhall, conceived the project and will be one of the judges. “What I’m excited about is for students to understand our brand,” she says, “because it is moving – it’s becoming much more dynamic, much more passionate and our clear vision can be seen in our recent products on both the interior and the exterior execution. What we’re looking for is not just for students to design, but to come up with an experience.”

✔ Jadir E Minutti's ‘Opel Andromeda' proposal took the judges' breath away with his sheer volume of work. Most importantly, despite being judged to have been highly futuristic, the judges thought that Jadir had really "addressed the question" according to Liz Wetzel. Anne Asensio added that she "was really impressed with this entry, as there are lots of authentic Opel references."

✔ Mark Adams, VP of design at Opel/Vauxhall praised all of the students' work in a round table discussion with competition finalists, judges and other members of the Opel/Vauxhall design team on the company's stand in Geneva today. "We were all deeply impressed with your work," he said to the students, adding that the students deserved great credit "For embracing a new, exciting and experimental design process." Together with free access to the motor show press day, the students were also given an in-depth tour of the Zafira Tourer Concept by the car's design team.

with:
*Mark Adams, VP of design at Opel/Vauxhall 
*Liz Wetzel Director of Interior Design at Opel/Vauxhall.
*Anne Asensio VP of Design Experience at competition sponsor Dassault Systèmes
* Guy Bird, Eric Gallina, Abel Sampson Car Design News. + Dinamica Italy.
 
 
About  the Future Mobility Concept:
 
✔ New platform future concept Opel Andromeda Micro-fluid-metal-particles in motion. Connection between past, present and future.
Simplicity + Energy 100 % Clean + Advance Technology 
Explanation: Interior, Exterior and Platform structure base: 
 
✔  Explanation: Interior and platform base: 

The platform was inspired by the neuron structure and function using advanced technology. 
*Aerospace term trend inspiration, based on a single platform that generates 100% clean energy, which has inspired a new central mechanism in magnetic confinement devices, which generates high-power fields toroidal, poloidal and electrical impulses that travel through structure to electromagnetic motors generating a synchronization of energy and orbital resonance forming mechanical movements. with 4 electric wheels.

*The device has an integrated central transducer which converts energy into electromagnetic energy generated., there obtaining electromagnetic fields in conjunction with anti-gravity so as to float and stabilize the interior and bodywork from the central database. 

*The body is composed of magnetic fluid and metal microparticles stimulated by electromagnetic pulses generated from the central device of the platform, the magnetic fluid and metal microparticles are in motion flowing through the body of the concept and in contact with air friction generate 100% clean energy and storing it across their membranes and excited electrically stimulated plasma in a special layer plasma as energy storage. 

An special thanks to All Car Design News Team / Ultima Media also Amazing Judges of Opel & Vauxhall ( GM ) for the opportunity to meet at Geneva International Motor Show 2.03.2011.
 
Thanks again!
 
Opel & Vauxhall European Design Contest 2011 ✔
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Opel & Vauxhall European Design Contest 2011 ✔

Opel & Vauxhall European Design Contest 2011
8
312
0
Published: