Ken Soons's profile

Impruv Skin Care Solutions

For this project, our client was looking for a commerical that focused on the fact that Impruv body lotion is a all-natural, botanical product. Our solution was to develop a woman in nature, Eve-like theme where the model is living in perfect harmony with nature. Backround plates and the actress were shot on a green screen, while the leaf, flower and product were all created in 3D.  The elements were composited together, creating a beautiful commercial and print campaign for the natural skin care lotion.  I directed and edited this spot while designer Ed Dye designed the look and our talented team of post production artists took care of the 3D and compositing.
Impruv Skin Care Solutions
Published:

Impruv Skin Care Solutions

Impruv Skin Care Solutions is an all-natural, botanical product. This is a visual effects oriented commercial that I directed and edited.

Published: