Established by an environmentalist duo in New York, The Laundress products aim to defy expensive laundering myth by claiming that actually 90% of items labeled “dry clean only” are actually washable. With extended product lines that also cater to dark washes and cashmere, The Laundress is your key to long-term, low maintenance relationship with your clothes and home cleaning.
The 30 Day Clean Home Challenge was a promotion for The Laundress to attract new customers by offering them either 20% off promo code and/or a Spring Cleaning Bundle at a promotional price. Free samples were also sent to users who signed up for The Laundress Newsletter.
This promotion includes a designed promotion identity on a well organized landing page, sign up form page, email and a set of banner ads.