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    Teastories is a tea store offering selected premium tea products located in Vienna. The store offers a wide variety of teas that come from all ov… Read More
    Teastories is a tea store offering selected premium tea products located in Vienna. The store offers a wide variety of teas that come from all over the world starting with black tea from Sri Lanka to green tea from Japan as well as various tea accessories. Teastories searches to represent the place where tea lovers are born, also offering an approachable way to enjoy high quality tea on the go. Our proposal created a brand that makes allusion to the natural accents of flavor and aroma in tea getting presented in a minimalistic and approachable way. This was obtained by using brush strokes using a subtle color palette referencing the essence of tea, which is present throughout the brand’s packaging. The logo brings together quotation marks and tea leaves, playing with the idea that every tea shares a different story. On the tea packaging you can find quotations that describe the tea’s personality accentuating each tea’s different characteristics in a unique way. Read Less
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Teastories
 
Teastories is a tea store offering selected premium tea products located in Vienna. The store offers a wide variety of teas that come from all over the world starting with black tea from Sri Lanka to green tea from Japan as well as various tea accessories. Teastories searches to represent the place where tea lovers are born, also offering an approachable way to enjoy high quality tea on the go. 

Our proposal created a brand that makes allusion to the natural accents of flavor and aroma in tea getting presented in a minimalistic and approachable way. This was obtained by using brush strokes using a subtle color palette referencing the essence of tea, which is present throughout the brand’s packaging. 

The logo brings together quotation marks and tea leaves, playing with the idea that every tea shares a different story. On the tea packaging you can find quotations that describe the tea’s personality accentuating each tea’s different characteristics in a unique way.
Teastories es una tienda que ofrece productos de té premium en Viena. La tienda proporciona una amplia variedad de tés provenientes de distintas regiones del mundo comenzando por el té negro de Sri Lanka, hasta el té verde traído de Japón, así como sus diversos accesorios complementarios. Teastories busca ser el lugar donde nacen los amantes del té, pero también ofrece una manera accesible para disfrutar té de alta calidad en el día a día. 

Nuestra propuesta creó una marca que hace alusión a los acentos naturales del sabor y aroma del té presentados de forma minimalista, accesible y fresca. Esto se logró mediante aplicaciones de pintura, incorporando una paleta de colores sutiles haciendo referencia a la esencia del té, presentándose así en su empaque. 

El logotipo, representado por la fusión entre unas comillas y unas hojas de té, tiene como objetivo jugar con la idea de una historia diferente que cada té comparte. En los empaques se pueden encontrar citas que describen la personalidad de cada té, acentuando las características distintvias de cada uno de manera única.