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    Herman Miller—Look Around 2014 This is an annual report redesign project for “Type System” class in 2014 fall. By choosing a company’s annual rep… Read More
    Herman Miller—Look Around 2014 This is an annual report redesign project for “Type System” class in 2014 fall. By choosing a company’s annual report and redesigning it into a better way of communication is the challenge. The goal is to practice creating organized typography system and building neat and clear graphs and tables. Herman Miller is not only a well-known manufacture in design field but also a well-credited company that contributes itself to introduce modernism to people’s lives by designing great furniture. Numerous legendary designers collaborated together in Herman Miller’s history including George Nelson, Charles and Ray Eames. Their design not only lasted long but also turned a new leaf in history of design. Instructor: John Nettleton Class: Type System 2014 Fall Read Less
    Published:
The Original Annual Report 2014 from Herman Miller
Herman Miller Annual Report: Look Around 2014

Objective
To choose a company’s annual report and redesign it. Show the ability to follow the design language of the brand and establish a cohesive visual communication in typography, tables, and charts. The goal is to deconstruct the design language and reconstruct it into an integrated, newly envisioned annual report.

Approach
The company that I chose was Herman Miller. It is not only a manufacturer in design field but also a well-credited company that contributes to introducing modernism to people’s lives by designing great furniture. I tried to keep the design and layout as simple as possible. The major challenge: considering every element in the spread and trying to subtract the component without functional purposes. The process of redesigning the annual report was very similar to learn from so many great designers who have work with Herman Miller. The project provided the opportunity to learn from many great designers as well as a sort of pilgrimage to a good company with great design.

A School Project at Academy of Art University
Course—Type Systems
Instructor—John Nettleton
Category—Annual Report Design, Visual System, Data visualization
Year— Fall 2014
Credit:
images & the original annual report is from:
hermanmiller.com
monikersf.com
 
illustration:
Jonathan Calugi