Multichannel Story wall
Is a summary of strategy work created to share a new idea of transforming Ladbrokes as a business.
I designed those infographics to visualize journey we need to take. Also, they helped to
raise a budget.
We printed the Story wall on four A1 to make it even more impressive.
Each A1 tells a chapter of the story, in this way we can take viewers step by step through our Outputs. I used red background to emphasize our solutions to each challenge.
