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Celebrating their 10 year anniversary, one of Kansas City’s favorite restaurants, Nick and Jake's sought out BCG to develop a fresh new look for … Read More
Celebrating their 10 year anniversary, one of Kansas City’s favorite restaurants, Nick and Jake's sought out BCG to develop a fresh new look for their identity, collateral materials, menus, website and promotional pieces. The goal for this rebrand effort was to welcome a younger demographic to the Nick and Jake’s family while remaining true to their loyal and long-time patrons. Read Less
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Nick and Jake's Rebrand
 
Celebrating their 10 year anniversary, one of Kansas City’s favorite restaurants, Nick and Jake's sought out BCG to develop a fresh new look for their identity, collateral materials, menus, website and promotional pieces. The goal for this rebrand effort was to welcome a younger demographic to the Nick and Jake’s family while remaining true to their loyal and long-time patrons.