בְּרַאנְז׳וֹ - Branzo

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In this project I branded a portable Libyan food restaurant based on my grandmother's recipe book which was assembled for 5 years after she passed away. A big part of my goal was to sweap the dust of the old traditions and make them come alive again. Therefore, I based the atmosphere of the branding on the food that manifested through the design of the food truck, takeaway boxes, business cards, infographic recipes, motion menu, wedsite etc.

This is my graduation project for Bezalel Academy of Arts and Design.

I would like to use this part to thank my guide, Noam Schechter, who walked me through the entire process. I would also like to thank my dear friends: Pierre Kleinhouse ,Hadar Beer, Masha Yermayev, Pavel Postavoiet and Polina Socolov.

I hopeit will give you as much pleasure as it gave me.