Marbles.com - TV Commercial

The Studio have completed a commercial for Marbles.com. The Studio came up with the creative and concepts for the spot as well as completing the animation and post production.

 

Dan Andrew Studio CD directed the final creative and worked with the studio team to create storyboards and the treatment. The idea was one of 4 that The Studio conceived and put forward to the client. 
The idea was based around using marbles to form various symbols and call to actions throughout the commercial. The look was to create a stop frame style animation combining a tabletop shoot with CG animated marbles. One of th emost important aspects to the marbles campaign was to match the existing brand and online presence already implemented.

The process involved R&D for the marbles and their dynamics. From then on it was a fairly straight forward process from animatic, CG creation to final composite. Sound design and audio was completed at Smoke & Mirrors along with the final grade.

 

The ad airs from July.

Client: Marbles.com
Media Agency: Totally Money

Post Production Team
Creative - The Studio 

Director - Daniel Andrew
Executive Producer - Kabir Malik
Producer - Krystle Timm  
 

2D Animatic  - Christian Tailor

2D Designers - Rikki Chart / Charlie Lougheed
CG Artists - Nicola Destefanis /  Silvia Casali 
Nuke Artist -  Dan Andrew

 

Sound Design - Nick Olsouzdis 

 

Grade - Mark Meadows