SCHOOL ASSIGNMENT
BRIEF
Make a print ad campaign for Airbnb directed towards travellers who hate hotels
(cold & corporate / no national flavour)
AUDIENCE - THINK AND FEEL?
Experience the world as it really is (“live like a local”)
Experience the world as it really is (“live like a local”)
Idea, art direction and copy done in collaboration with Flemming Boutrup.
NB! Images aqured via Google Image Search. I do not own the rights to the originals.




