Neko Jusu is series of delicately pressed and brewed limeade by a lovely girl from Amsterdam. Inspired by Japanese kitchen culture and her endless love for cats!
The idea behind this label was to fight the norm of label design. The client may change labels over the time for her selection of limeade.
As this is a start-up company, a client requested for creating a variety of design elements such as:
- Identity
- Label Design
- Social media contents and digital platform
- Promotion products
As this is a long-term and ongoing project, the design has been slightly altered yet not disturbed by the major concept.
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Photo credit: Marthe Hennink