INTRODUCTION
Changing the brand owner Toys4Boys and the new policy as the main element responsible for the proper operation necessitated by the need
to refresh its image.
As a result of these actions it was created Corporate Identity, which consists of material identity brand and systematise its value.
The primary objective of the creation of corporate identity was to ensure a consistent image of the brand among both customers as well as the business environment continues the brand.
The new sign of Toys4Boys is a logotype - a text representation of the name.
The new sign is simplified and contains only text.
