GOOD HOTEL / London
Good Hotel London is a floating social pop-up hotel moored in the historic Royal Victoria Docks offering views over the river Thames and city of London. It moved there from Amsterdam where it stayed for one year while training 70 unemployed Amsterdammers to find a job in the hospitality industry. The Good Hotel, which was totally re-purposed from a former detention center into a beautiful 144 room hotel, offers a premium hotel experience and the opportunity to do something back for the local community while traveling.
Design & Art Direction: Remko Verhaagen
Design team: Sikko Valk (lead) / Stijn Bakker / Geert Decock / Nanko van den Brule
Realisation team: Yorick Oldenkamp / Jan Oldenkamp / Peter BottelierVan Vliet Interieurmakers / Vossenhofliving / KIN / Jacobs Elektro
Photography: Chris Baker
Specs: 144 rooms / 12,5m2 / Twin / Double / DeLuxe
Awards: REBELS award (greatest innovation/disruption) / Nominated for Entree Magazine hotel concept award
Charity: City of Amsterdam / London
Design team: Sikko Valk (lead) / Stijn Bakker / Geert Decock / Nanko van den Brule
Realisation team: Yorick Oldenkamp / Jan Oldenkamp / Peter BottelierVan Vliet Interieurmakers / Vossenhofliving / KIN / Jacobs Elektro
Photography: Chris Baker
Specs: 144 rooms / 12,5m2 / Twin / Double / DeLuxe
Awards: REBELS award (greatest innovation/disruption) / Nominated for Entree Magazine hotel concept award
Charity: City of Amsterdam / London
Book a room at www.goodhotellondon.com
Welcome / We redefined reception as not merely an object but as an action. The island like blocks offer an iconic focus point for arriving guests and at the same time leave open space for personal interaction like helping our guest with their luggage or pointing out the best café in town.
Reading table / We were looking for the right blend of industrial and natural. Showing the construction and sturdiness of the building and combining it with elements, materials and textures that make you feel right at home.
Neon art / Good Hotel Amsterdam is not a (so called) design hotel. We used design to create an experience that embodies the mission of the Good Hospitality Group: Premium hospitality with a cause.
Valerie's lounge / Pure is premium to us. We didn’t design golden taps or use marble tabletops to create a premium look and feel. We found luxury in simplicity and originality.
Ivy's lounge / The wonderful photos of Good Hotel staff are conversation-starters and create awareness for GHG's social philosophy. This is a collage of Ivy showing his favorite spots in Amsterdam.
Bar / The multi-functional 'day and night' layout of the bar focusses all food & beverage related activities in one area. This creates a social buzz from breakfast till late nights drinks that connects guests and staff.
Communal table / When we opened up the space we found some amazing metal frames hidden in the walls.
Xadrya's lounge / Much like you would see in a Dutch home, we mixed design classics by Lensvelt and Moooi with everyday design from Hema and the items we designed ourselves for Good Hotel.
Photo shoot / GHG's marketing director Marie-Julie assisting Chris Baker.
Water-cut stainless steel signage / In the same way GHG gives opportunities to their team - regardless their background or skills, we like to think of imperfection as a sign of character.
The designers / Remko and Sikko ;)
