LACTANTIA VINTAGE MILK BOTTLE
PROMOTION
Lactantia milk promotion featuring a redeemable prize of vintage-feel, ceramic milk bottles, custom-printed with the Lactantia farm-scene. This promotion was created to leverage Lactantia’s historic brand equity of ‘Farm-Fresh Taste for Generations’.
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Lactantia milk promotion featuring a redeemable prize of vintage-feel, ceramic milk bottles, custom-printed with the Lactantia farm-scene. This promotion was created to leverage Lactantia’s historic brand equity of ‘Farm-Fresh Taste for Generations’.
Client: Parmalat
Agency: Catalpa Group
Creative Direction: Michael Schmidt
Art Direction: Melody Corbin
