Dial Direct 'The Notebook'
Film
Dial Direct is an insurance company based in South Africa. The story illustrates how precious time is and concludes that Dial Direct won’t waste yours. Supported with a new corporate identity, payoff line, and brand strategy – this marks a new positioning for the brand with the message ‘insurance made easy’. Dial Direct redefined its purpose so that they could offer customers a faster, more effective, and more reliable insurance offering.
I helped conceptualise this film during a hot house when I freelanced at Joe Public. The creative team executed it.
Awards:
Cannes Lions Bronze 2015 (Film)
Creative Circle Ad of the Month (Film) 1st place
Dial Direct is an insurance company based in South Africa. The story illustrates how precious time is and concludes that Dial Direct won’t waste yours. Supported with a new corporate identity, payoff line, and brand strategy – this marks a new positioning for the brand with the message ‘insurance made easy’. Dial Direct redefined its purpose so that they could offer customers a faster, more effective, and more reliable insurance offering.
I helped conceptualise this film during a hot house when I freelanced at Joe Public. The creative team executed it.
Awards:
Cannes Lions Bronze 2015 (Film)
Creative Circle Ad of the Month (Film) 1st place
Creative Circle Ad of the Year (Film) 3rd place
Clio Awards 2015 - Bronze (Film technique)
Loerie Awards 2015 - Silver (Film)
Loerie Awards 2015 - Craft Certificate
Credits:
Client: Dialdirect
Agency: Joe Public
Client: Dialdirect
Agency: Joe Public
CCO: Pepe Marais
ECD: Leon Jacobs
Art director: Marion Bryan / Martin Schlumpf
Copywriter: Annette De Klerk
ECD: Leon Jacobs
Art director: Marion Bryan / Martin Schlumpf
Copywriter: Annette De Klerk
Director: Greg Gray
Production Company: Velocity
