Orange™ TELECOM As my school project for Advertising class , I chose Orange™
ADVERTISING CAMPAIGN to promote it as a new provider of Broadband, phone lines and
mobile in the market . The target audience was set so it
would appeal to youth between the ages of 18 - 26. My
approach was to utilize the essence of youth and quality that
Orange truly represents . Once there is no client, and the
sky is the limit , i wanted to stray away from the
stereotypical ads style .
Each Ad has a handmade clay composition representing a quality
service by Orange™.
All clay figures were handmade, and photographed by me .