Ford Trucks
 
Software: Autodesk Softimage
Render Engine: Arnold Render


In these graphs take responsibility for shading and lighting
En estas gráficas realice los materiales e Iluminación.



Blue Hive asked us to create the new Ford Trucks campaign.
The ad was designed to be a frozen moment that encapsulates the transformation processes in three industries: the wool production, bread-making process and the steps to produce charcoal.
We created all the elements in 3D with some digital retouching.

Production Company: 4Humans
Art Director: Javier Lourenço
Concept Artists: Ezequiel Torres, Julio Azamor

3D Artists: Alan Jonathan Iriarte, Gustavo Federico, Leandro Fernández
Digital Retouch: Cesar Salvatierra
Producer: Mariela Fábregas / Natalia Kosinski
Executive Producer: Patricio Verdi / Franco Bittolo
Agency: Blue Hive
Executive Creative Director: Sebastián Castañeda
Creative Director: Fernando Zagales
Creative Director: Juan Mesz
Account Manager: Damian Macera
Agency Producer: Ivonne Anderson
Copywriter: Italo Cánepa 
Ford Trucks
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Ford Trucks

Software: Autodesk Softimage Render Engine: Arnold Render In these graphs take responsibility for shading and lighting En estas gráficas realice Read More
1,112
9,419
33
Published:

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